Marketing Manager / Operational Lead (100%) (f/m/d)

Singen, Germany

Companies of all sizes successfully rely on HICO's management and IT consulting to efficiently, modernly, and reliably solve relevant BI, planning, and digitalization challenges with us. The HICO Group combines the strategic vision and commitment of a founder-led company with the dynamism of a technology startup.

Do you recognize yourself in this brief profile?
  • You aspire to a leadership role and want to grow into a digital marketing leader, ready to guide and develop HICO’s small but dedicated marketing team.
  • You currently work in business development or marketing with passion and have gained professional experience and solid generalist knowledge.
  • You have hands-on experience in database marketing, digital growth strategies, and online marketing. You're technologically up-to-date and dive deep into the tools of your trade.
  • You are familiar with ERP/CRM systems such as Odoo, comfortable with marketing automation tools, and confident using platforms like Active Campaign.
  • You have a strong, convincing personality, enjoy direct and digital communication, and excel at creating engaging content—both written and spoken.

If this sounds like you, we’d love to hear from you.

What do you bring to the table?
  • A degree in business administration with a focus on marketing (or equivalent commercial training)
  • Ideally, experience in a similar position in digital marketing, growth marketing, or business development
  • Strong IT affinity and working knowledge of tools like Odoo, LinkedIn Sales Navigator, Active Campaign, etc.
  • Independent and structured working style, strong command of common office applications
  • Excellent communication skills, organizational talent, and entrepreneurial mindset
  • Fluency in German and strong English skills

What you'll be doing
  • Build processes and digital infrastructure to empower our Sales team in customer retention and lead generation through state-of-the-art digital marketing.
  • Take ownership of our CRM system (Odoo) as a key user and continuously develop the supporting processes into a robust digital sales pipeline.
  • Lead digital marketing and sales processes and campaigns—including our websites HICO-Group.com and TRUECHART.com.
  • Design and implement automated marketing campaigns.
  • Further develop our database marketing ecosystem, integrating CRM platforms for seamless automation.
  • Work closely with company leadership—especially our CFO—and collaborate daily with our sales and marketing teams.


What we offer?
  • Flat hierarchies, fast decision-making, and long-term career development opportunities
  • A modern and welcoming work environment with capable, open-minded teams
  • Motivated colleagues with a “can-do” mindset and great team events
  • Attractive, performance-based compensation
  • Flexible workplace within Germany
  • High remote work ratio, reduced travel, and better work-life balance
  • Subsidized membership with Wellhub

Interested?

Then we’d love to get to know you better. Please send us your complete application, including your salary expectations and earliest possible start date via the application form on our website or by email to jobs@hico-group.com. For any questions, our HR team is happy to assist.


WE LOOK FORWARD TO YOUR APPLICATION!