How localsearch consolidated four BI tools into one enterprise-wide platform with HICO's solutions
Client overview
localsearch is the leading marketing and advertising partner for Swiss SMEs and is headquartered in Zurich. The company operates local.ch and search.ch, two of the most well-known directory platforms in Switzerland,
attracting millions of users monthly. In addition to digital directories, localsearch offers solutions to enhance online presence and supports businesses in remaining competitive in the digital world.
The challenge
localsearch already used various BI solutions to gain insights into the performance of its platforms and services. However, the multitude of different systems led to a fragmented data landscape, affecting efficiency and transparency. There was a need to implement a central and unified BI solution that consolidates data sources, makes processes more transparent, and enables informed decisions on a consistent basis.
The solution
The HICO-Group implemented a central BI solution based on Qlik Sense®, complemented by the add-ons TRUECHART and STRUCTUREBUILDER4Sense, to meet localsearch's requirements. Qlik Sense® integrated data from various systems such as SAP and MongoDB and visualized it in interactive
dashboards that clearly display key metrics. TRUECHART enhanced these dashboards with commenting and annotation functions, while STRUCTUREBUILDER4Sense was used to give reports and account representations a logical
structure. Thanks to the intuitive operation and step-by-step implementation, users were able to quickly integrate the solution into their daily work and make data-based decisions more efficiently.
"In addition, we save a lot of time by switching from manual to automated management reporting, which we can use for other tasks."
Marco Rieben, Head of BI
