Category: Data Analytics
JUNE 2023: How to Use Data Analytics to Improve Customer Experience
In today’s highly competitive business landscape, customer experience (CX) plays a critical role in the success of any organization. Happy customers are more likely to stay loyal to a brand and recommend it to others. Modern customers are also more demanding and expect tailored experiences that meet their individual needs. That’s where data analytics comes … Continued
MARCH 2023: 7 Ways to Transform Your Business with Data Analytics
Data analytics can be a powerful tool for transforming your business and driving growth. By harnessing data insights, organizations can gain a deeper understanding of their operations, identify key performance indicators, and make data-driven decisions. In this article, we’ll explore seven ways that you can use data analytics to transform your business. Understanding the Power … Continued
FEBRUARY 2023: How to Leverage Data Analytics for Informed Decisions
With the increasing amount of data available, it is essential to have the ability to analyze and interpret this data to gain a competitive advantage. Data analytics can be used to identify trends, patterns, and relationships within the data, providing valuable insights that can help businesses make informed decisions. In this article, we will explore … Continued
Heard of These Data Analytics Myths? Let’s See What’s True
With seemingly limitless amounts of data now available and increasing at an alarming rate, the chances for businesses to gain important insights and the ensuing opportunities are continuously evolving. The more excitement there is in the IT industry, the more misconceptions there are. And, data analytics is no exception. Because of the quick expansion of … Continued
Hey, Has Data Analytics Stopped Innovating? Hmmm…
The power of data is immense. It can help companies discover unique opportunities for growth in new markets. With the help of data, organizations can gain a competitive edge by supporting a positive and more personalized customer experience. Moreover, incorporating data analytics into a business is likely to open up even more possibilities for a … Continued
Why AI Is (And Has Been) the Next Big Thing in Data Analytics
Modern business processes are characterized by a high level of complexity involving tasks that are too stressful to be carried out efficiently by humans. At least, mostly by humans. With the help of AI solutions, notably through AI-driven analytics, businesses can thrive and maintain relevance within the fierce competition. As a result of AI, data … Continued
Top 10 Data & Analytics Trends Business Leaders Should Follow (2021)
Gartner has recently published an article about upcoming data and analytics trends that will shape industries worldwide. The article’s opening argues that traditional analytics techniques rely heavily on large amounts of historical data hence could become obsolete due to the impact of the COVID-19 pandemic. Forward-looking data and analytics teams are moving away from traditional … Continued
